La Jolla is a smart seaside area, known for its rugged coastline. Trails wind past pine trees and sandstone canyons in Torrey Pines State Natural Reserve, while the 2 courses at world-renowned Torrey Pines Golf Course sit atop sea cliffs. La Jolla Cove has sweeping ocean views, and the Shell Beach tide pools are home to anemones and crabs. Posh boutiques and waterfront restaurants dot walkable La Jolla Village.
La Jolla is home to many educational institutions and a variety of businesses in the areas of lodging, dining, shopping, software, finance, real estate, bioengineering, medical practice and scientific research. The University of California, San Diego (UCSD), is located in La Jolla.